SIMTU — VC Dashboard

Key Metrics — Realistic Scenario 2030

ARR 2030

€7.79M

✓ Realistic scenario

MRR 2030

€649K

Monthly recurring

EBITDA 2030

€4.79M

Margin 61.5%

4y Cumul. Revenue

€14.2M

2026–2030

Paid Users 2030

4 311

Arch + Designers + Students

Producers 2030

312

Paying SaaS

Revenue CAGR

121%

2027 → 2030

GMV Total 2030

€95.3M

Realistic · 72% active

Revenue — 4 Scenarios

Cash & Funding — Realistic

Seed €1M + PARP €620K · EBITDA+ from Q1 2029

P&L Realistic — Revenue vs EBITDA

Revenue

EBITDA (positive)

EBITDA (negative)

5 Revenue Streams — Realistic 2030

Stream 1 · Arch Subscriptions

€1.81M

4,311 paid × €420/yr

Stream 2 · Producer Subscriptions

€1.11M

312 producers × ~€3,019/yr

Stream 3 · Commission

€4.38M

10pp net of GMV

Streams 4+5 · Other

€0.47M

Onboarding + 3D Rendering

Revenue Mix — Stream Breakdown

Subscriptions — Architects (S1)

Subscriptions — Producers (S2)

Commission (S3)

Onboarding (S4)

Conversion Funnel — Realistic 2030

Visits → Paid Users

Visits

2 000 000

Sign-ups (4%)

80 000

Activated (30%)

24 000

New Paid (18%)

4 320

Cumulative Paid (M12 ret. 50%)

4 311

End-to-end conversion: 0.216% · M12 retention: 50%

GMV trajectory & Commission

GMV per architect + SIMTU net commission

GMV/architect Y4: €14,500 · Net commission: 10pp

Revenue per stream — 2030 breakdown

Realistic scenario · absolute values

Commission (S3)

€4.38M

Subscriptions — Architects (S1)

€1.81M

Subscriptions — Producers (S2)

€1.11M

Onboarding (S4)

€0.47M

Commission dominates at 56.2% of total revenue by 2030

Commission growth driver

GMV scale × 10pp net take rate

GMV Trajectory (Realistic)

2026 H2

€3.5k

2027

€7k

2028

€8.75k

2029

€12.5k

2030

€14.5k

SIMTU Wallet: 5pp cashback to the architect drives retention and lock-in. 10pp net to SIMTU funds growth without additional CAC.

LTV · CAC · Payback · Magic Number

Pre-launch — model-based data, not yet empirically validated

SIMTU has not yet launched. LTV, CAC, and Payback values are estimates based on B2B SaaS marketplace benchmarks (Lighter Capital 2025, Benchmarkit 2025) and an independent survey (UMCS, N=112, September 2024). Unit economics will be validated post-beta launch, scheduled for July 2026, and updated ahead of the next funding milestone.

LTV — Architect

€671

LTV/CAC 3.36x ✓

LTV — Interior Designer

€671

LTV/CAC 3.73x ✓

LTV — Manufacturer

€8 983

LTV/CAC 3.33x ✓

Burn Multiple

1.23x

Top quartile (<1.5x)

LTV / CAC / Payback — Summary by Persona

Persona

LTV · Ratio

CAC

Payback

Result

Architect

€671 · 3.36x

€200

6.7 mo.

✓ Strong

Interior Designer

€671 · 3.73x

€180

6.1 mo.

✓ Strong

Student

€77 · 1.53x

€50

11.8 mo.

Pipeline

Manufacturer

€8 983 · 3.33x

€2 700

12.7 mo.

✓ Strong

Magic Number — by Scenario

Net New ARR × 4 / cumulative S&M spend · benchmark: 1.5x = top quartile

Gross Margin progression

Realistic scenario · SaaS benchmark 70-85%

Burn Multiple — by Scenario (Net Cash Burn / Net New ARR)

Benchmark: <1.5x = top quartile · Realistic 1.23x = top quartile · lower cost structure drives strong efficiency

TAM / SAM — 8 EU Markets + Global Expansion

TAM Layer 1

€170M

Arch + designer + student subscriptions

TAM Layer 2

€203M

+ Manufacturer SaaS

Commission Upside

€332M

Realistic @ 72% active

TAM US + ME (2030+)

€850M+

Expansion TAM from 2030

TAM by Country — Layer 2

Arch + designer + student + manufacturer subscriptions

€65.9M

€44.7M

€25.1M

€24.8M

€16.3M

€11.4M

€8.4M

€6.9M

SAM — Geographic Ramp-Up

8 EU markets · US entry in 2030 shown separately (informational)

Global Expansion — US (2030) and Middle East (2031)

Beyond the EU model horizon · Polish premium furniture manufacturers seek entry into these markets — a coordinated market entry is being explored in partnership with PAIH

USA — Planned Market Entry 2030

2030

Architects

~115 000

Interior Designers

~65 000

EU Manufacturers

~12,000 exporters

TAM US ≈ €400–500M
Polish premium furniture manufacturers are seeking US market access — expansion is challenging without local infrastructure and a distribution partner. SIMTU is planning a coordinated market entry in partnership with PAIH.

Middle East (UAE/KSA) — Market Entry 2031

2031+

Architects

~45 000

Interior Designers

~30 000

EU Manufacturers

~3,500 exporters

TAM ME ≈ €350–450M · UAE + KSA + Qatar
Polish manufacturers already export premium furniture to MENA — scaling is challenging without on-ground support. SIMTU is exploring a coordinated entry with PAIH. Outside the current financial model horizon — shown for context.

Geographic Expansion Roadmap

Market	2026 H2	2027	2028	2029	2030

Cost Structure — Realistic Scenario

Total OPEX 2030

€3.0M

vs Revenue €7.79M

Personnel 2030

€2.36M

78.6% of OPEX · PL/CEE cost advantage

Marketing 2030

€519K

17.3% of OPEX

S&M 2030

€2.55M

32.7% of revenue

Headcount Plan — FTE 2026 → 2030

Total: 8 → 37 FTE

OPEX Mix 2030

Personnel €2.36M

Marketing €519K

Infra & Other €123K

OPEX progression — 2026 → 2030

Realistic scenario · stacked by cost category

R&D

S&M

G&A

COGS

Personnel

Funding Plan

Seed Round — €1M (H2 2026)

Pre-money €4M · Post-money €5M · 20% equity dilution · 10% ESOP · Runway to EBITDA+ without further dilutive rounds

PARP Non-Dilutive Grant — €620K (Q2 2027)

Non-dilutive bridge · Minimum cash buffer €461K in 2028 · Total capital raised: €1.62M · No Series A required

✓

EBITDA-positive from Q1 2029 — self-sustaining

Realistic: €4.79M EBITDA in 2030 (61.5% margin) · Bear also EBITDA+ · Cash self-sustaining from 2029 · No further dilutive rounds required

Stress Test — VC Due Diligence

EBITDA Base 2030

€4.79M

Margin 61.5%

Worst Case (S4)

-€0.2M

Bear rev + +30% personnel

Best Case (S6 Bull)

€5.8M

Margin 35.0%

Cash 2030 (Realistic)

€6.99M

Seed + PARP only

Tornado Chart — Impact of ±Variables on EBITDA 2030

Stress test scenarios

Scenario

ARR Y4

EBITDA Y4

Margin

Status

S1: Western EU hire (+30% personnel)

€7.79M

€4.1M

52.4%

S2: Weaker funnel (visits -20%, conversion -20%)

€5.0M

€2.0M

39.8%

S3: Lower M12 retention (50% → 40%)

€6.6M

€3.6M

54.7%

S4: Worst case (combined scenarios)

€3.5M

-€0.2M

-5.7%

Monitor

S5: Marketing inefficient (+50% S&M)

€7.79M

€4.5M

58.2%

S6: Best case Bull (+visits +retention)

€16.5M

€5.8M

35.0%

⭐ Elite